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Imagine Communications - The future of TV. Today.
Description: Let Imagine Communications’ subject matter experts guide you through the market-proven solutions that media companies use every day to create, optimize and deliver compelling...
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The IC Instant Opinion Poll: Super Bowl Ads
31 January 2017 by Sarah Foss, CPO, Advertising Management SystemsThe media & entertainment industry is rapidly evolving. Technology, business models, ecosystem dynamics — you name it — appear to...
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Broadcasters and ATSC 3.0 — New Revenue from the New Localism
Description: Sinclair Broadcast Group and Imagine discuss tangible workflow and monetization strategies that enable the aggressive and aware media company to capitalize on the best of what ATSC 3.0...
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Omniplatform Optimization & Audience – The New Currency of Campaign Management
Description: Jeff Eales of SKY MEDIA shares real-world experience, “gotchas,” and ways that he and the SKY team have increased revenue and decreased costs through impression-based sales strategies and...
View ArticleThe Tech That Turns Advertising's Rubik's Cube
Publication Name: Broadcasting & CablePublication Date: Monday, February 29, 2016Link: https://www.imaginecommunications.com/sites/default/files/the_tech_that_turns_ad...Resource Type:...
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Realizing New Revenue Through Inventory Optimization
More than ever, ad-driven media organizations are under extreme pressure to maximize the value of their airtime inventory for higher revenue and new business opportunities. That’s why forward-looking...
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xG GamePlan™ — Next-Generation, Impressions-Based Inventory Optimizer
Description: Discover how to generate more ad revenue without expanding your infrastructure or your workforce with a cloud-based, ultra-scalable inventory optimization solution. Discover xG...
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So ATSC 3.0 got the FCC nod. Now what?
Whether you view ATSC 3.0 as a nonstarter or the next big thing, this is a must-attend webinar for anyone looking to level the playing field with a new breed of digital-first competitors.Imagine CTO...
View ArticleNew Wave of AI
Publication Name: BroadcastPro Middle EastPublication Date: Tuesday, May 1, 2018Link: https://issuu.com/broadcastpro.cpi/docs/broadcast_pro_may_2018/26Resource Type: Article
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